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To Inform and Delight

To start, Milton Glaser is an absolute legend in the world of graphic design. From just watching To Inform and Delight, Glaser has made me evaluate and piece together what I’ve learned this semester in GRA217 lecture, as well as my own creative journey with design.

As someone who enjoys the arts, I am inspired all day long, everyday. Often, I have a difficult time sorting out my ideas and even more, actually transforming my ideas to content. My biggest problem can be classified as overthinking an idea even before I began materializing. Glaser, in a cluttered and small office, verbalized that “we should always operate by interruption”. Glaser’s words really resonated with me because as much as I analyze or critique work, the best thing I can do is be interrupted. Interruptions allow for a designer to take a few steps back away from their work, and return with a different perspective. My personal design hurdles revolve around being entirely consumed in an idea that I get exhausted by it early on. With interruption, or even a distraction, it will force me to walk away and return with a clear and open mind.

Remembering to not get hung up on one specific idea was something I took alway from Glaser as well. Working through a design, piece by piece, allows for a stronger end product. Glaser states that, “The core value was always the act of making things, and the transformation of an idea that you hold in your mind that becomes real or material. That, to me, still is the glory of any creative activity.” The transformation that Glaser points out is crucial to the design process; a single idea needs to transition and evolve in order to be strong and memorable.

 

Maria Ingaglio

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